DESCRIPTION

A JOURNEY INTO AUDIENCE MANAGEMENT

The ability to track your audience and customers to know who they are, what they like and how they behave is key to any business. When done the right way, your business can improve its relationship with current and potential customers.

It sounds easy, right? But how do you then manage multiple audiences from different data sources, apply segmentation and activate or derive insights?

Join us as we dive into the world of data and segmentation and we discuss:

  1. How to use your CRM list to its full potential
  2. The steps to take from a data management platform (DMP) from implementation to activation

 

DATE AND TIME

Tuesday, May 9, 2017 from 11:15 AM to 1:00 PM (EDT)

Host

IndyAMA

EVENT INFORMATION

Information and Registration

 

LOCATION

District Tap
3720 E 82nd Street
Indianapolis, IN 46240